Infectious diseases and chemistries in a single test.

The Vira app on a phone, showing an AI-drafted email reply above a sorted inbox

The Utilization Gap

When veterinary costs rise, petcare is delayed.

For many pet parents, the cost of diagnostics and follow-up care turns a routine decision into a difficult trade-off. That pressure reduces utilization precisely when early answers can make the greatest difference.

For many pet parents, the cost of diagnostics and follow-up care turns a routine decision into a difficult trade-off. That pressure reduces utilization precisely when early answers can make the greatest difference.

01

Rising cost of care

When testing, treatment, and repeat visits feel financially out of reach, preventive care becomes easier to postpone.

02

Falling utilization

Pet parents may wait longer, decline recommended tests, or skip follow-up monitoring—even when symptoms persist.

03

Care becomes more complex

Late detection can mean fewer options, more urgent interventions, and a heavier emotional and financial burden for families.

The Solution

Pet-Side Testing.

Carpal pad sampling can make clinics more efficient, reduce the cost of a visit and relieve the stress on pets.

Carpal pad sampling can make clinics more efficient, reduce the cost of a visit and relieve the stress on pets.

Shorter clinic cycle times

A simple collection workflow can help teams move from sample to decision with fewer handoffs and less waiting.

Lower total cost of care

Earlier, more accessible testing can reduce downstream complexity and help pet parents make care decisions with confidence.

Less volume and less fear

Carpal pad sampling offers a familiar, lower-stress touchpoint that can make the testing experience feel calmer for animals.

Package of In Diagnostics veterinary testing devices

VETERINARY BETA STUDY

Help re-shape veterinary testing.

Help re-shape veterinary testing.

Join our beta study for a box of 20 Pet-Side Testing devices. Each device delivers ALT, ALP, TBIL, GLU, BUN, CRE, and GGT from 80 microliters of whole blood.

Join our beta study for a box of 20 Pet-Side Testing devices. Each device delivers ALT, ALP, TBIL, GLU, BUN, CRE, and GGT from 80 microliters of whole blood.

$300

per box of 20 devices

For veterinary use only. Not for human use.

The Growth

At-home hearworm testing: the bridge between the clinic and the home.

American Heartworm Society estimates that at least 27 million dogs in the United States do not receive annual heartworm testing or regular preventative care

AI health interface

The how

Home is where the Quic Heart is.

  • Carpal pad stick

    A quick pinch of the carpal pad will let you know if your dog is fine with a carpal pad stick. Otherwise, their favorite treat will be needed.

  • Transfer 5uL

    Follow the instructions on the screen. An alcohol swab, a lancet and a pipette are included to help transfer the drop onto the test.

  • Upload heartworm results

    Negative tests lead to a tele-consult for a prescription of anti-parasitics. Veterinarians recommend 2 tests a year for the 100M dogs in the US .

  • Carpal pad stick

    A quick pinch of the carpal pad will let you know if your dog is fine with a carpal pad stick. Otherwise, their favorite treat will be needed.

  • Transfer 5uL

    Follow the instructions on the screen. An alcohol swab, a lancet and a pipette are included to help transfer the drop onto the test.

  • Upload heartworm results

    Negative tests lead to a tele-consult for a prescription of anti-parasitics. Veterinarians recommend 2 tests a year for the 100M dogs in the US .

  • Carpal pad stick

    A quick pinch of the carpal pad will let you know if your dog is fine with a carpal pad stick. Otherwise, their favorite treat will be needed.

  • Transfer 5uL

    Follow the instructions on the screen. An alcohol swab, a lancet and a pipette are included to help transfer the drop onto the test.

  • Upload heartworm results

    Negative tests lead to a tele-consult for a prescription of anti-parasitics. Veterinarians recommend 2 tests a year for the 100M dogs in the US .

The team

Pioneers of petcare delivery.

Advisor

Dr. Austin Viall, DVM

Dr. Austin Viall is an Associate Professor of Clinical Pathology at the University of California Davis. Originally hailing from the Pacific Northwest, Austin graduated with his DVM from Washington State University in 2010.

Advisor

Dr. Erica Behling-Kelly, DVM, PhD, DACVP

Dr. Behling-Kelly is an Associate Professor at NC State University in the College of Veterinary Medicine. Prior to that, she was Chief Medical Officer at Ellie Diagnostics and former Director of the Clinical Pathology Laboratory at Cornell University.

Advisor

Dr. Brian Evans, DVM

Dr. Evans is a serial entrepreneur involved in veterinary telemedicine since 2014 and published the first paper on veterinary telemedicine. He is one of the authors of the 2021 AVMA/AAHA Telehealth Guidelines for Small Animal Practice and was the founding Clinical Director of Dutch.

Advisor

Dr. Christie Long, DVM

Dr. Long was Chief Veterinarian at PetCoach, one of the first veterinary telehealth companies, acquired by Petco in 2017. In 2019 she helped start Modern Animal, serving as Vice President of Medicine prior to its acquisition by Chewy. In a prior career, she designed software solutions.

Advisor

Candise Goodwin

Candise is a sought-after speaker for her deep insights into the pet healthcare and retail industries. Her journey from senior roles at Merck Animal Health, Vets First Choice, VIP Petcare/PETIQ, to leading digital transformation at Petco, positions her as a thought leader in bridging traditional and digital business models.

Advisor

Dr. Craig Tockman

Dr. Tockman, is an accomplished veterinary executive, serial entrepreneur, and clinical innovator with decades of leadership experience spanning clinical companion animal practice, corporate management, and global product commercialization. He was VP of Sales and Marketing at Abaxis when Zoetis purchased it in 2018.